阅读理解
Supermarkets are trying
out new computers that make shopping carts more intelligent(具备智能的). They will help shoppers find paper cups or toilet soap, and
keep a record of the bill.
The touch-screen devices(触摸屏装置) are on show at the Food Marketing Institute's exhibition here this
week, "These devices are able to create value and get you around the store
quicker," said Michael Alexander, manager of Springboard Retail Networks Inc.,
which makes a smart cart computer called the Concierge.
Canadian stores will test the Concierge in July.
A similar device, IBM's "Shopping Buddy", has recently been test-marketed
at Stop & Shop stores in Massachusetts.
Neither device tells you how many fat grams
or calories are in your cart, but they will flash you with items on sale. The idea
is to make it easier for people to buy, not to have second thoughts that maybe you
should put something back on the shelf.
"The whole model is driven by advertisers'
need to get in front of shoppers," said Alexander. "They're not watching
30-second TV ads anymore."
People can use a home computer to make their
shopping lists. Once at the store, a shopper can use a preferred customer card to
start a system(系统) that will organize the trip
around the store. If you're looking for toothpicks, you type in the word or pick
it from a list, and a map will appear on the screen showing where you are and where
you can find them.
The
device also keeps a record of what you buy. When you're finished, the device figures
out your bill. Then you go to the checker or place your card into a self-checkout
stand and pay.
The new computerized shopping assistants don't
come cheap. The Buddy devices will cost the average store about $160,000, and the
Concierge will cost stores about $500 for each device.
(1)
The underlined word "they" (paragraph 1) refers to ______.
A . supermarkets
B . shop assistants
C . shopping carts
D . shop managers
(2)
Which of the following is the correct order of shopping with computerized shopping carts? a. Start the system. b. Make a shopping list. c. Find the things you want. d. Go to a self-checkout stand.
A . abdc
B . bacd
C . acbd
D . bcad
(3)
We can learn from the last paragraph that ______.
A . intelligent shopping carts cost a large sum of money
B . the Concierge is cheaper than the Buddy devices
C . shop assistants with computer knowledge are well paid
D . average stores prefer the Concierge to the Buddy devices
(4)
What might be the most suitable title for the text?
A . New age for supermarkets
B . Concierge and Shopping Buddy
C . New computers make shopping carts smarter
D . Touch-screen devices make shopping enjoyable
答案: C
B
A
C